No. #77
Spotlight Effect
- Overestimating Observance
The spotlight effect is the tendency to think that more people notice something about one's appearance or behavior than they actually do. This can impact social media and online platforms where users might overestimate the attention their posts or actions receive.
Read more on WikipediaProduct example
Users might hesitate to post on a social platform, fearing negative judgment, more than is warranted.
Empathy tips
1
Encourage User Expression
Implement features that encourage expression and reduce fear of judgment.
2
Privacy Controls
Offer robust privacy controls to give users confidence in managing their visibility.
3
Community Support
Foster a supportive community environment to mitigate users' concerns about judgment.
4
User Education
Educate users about the spotlight effect and its impact on social behavior.
Need an empathic partner?
Anna Lundqvist
UX Designer and AI Ethics Strategist guiding innovative product development and educational workshops
Eddy Salzmann
Design lead and team culture
enthusiast driving products and
design processes
Ola Möller
Founder of MethodKit who has a
passion for organisations and
seeing the big picture