No. #77
Spotlight Effect
- Overestimating Observance
The spotlight effect is the tendency to think that more people notice something about one's appearance or behavior than they actually do. This can impact social media and online platforms where users might overestimate the attention their posts or actions receive.
Read more on WikipediaProduct example
Users might hesitate to post on a social platform, fearing negative judgment, more than is warranted.
Empathy tips
1
Encourage User Expression
Implement features that encourage expression and reduce fear of judgment.
2
Privacy Controls
Offer robust privacy controls to give users confidence in managing their visibility.
3
Community Support
Foster a supportive community environment to mitigate users' concerns about judgment.
4
User Education
Educate users about the spotlight effect and its impact on social behavior.
Need an empathic partner?

Anna Lundqvist
UX & AI ethics expert driving better products and smarter teams.

Eddy Salzmann
Design lead crafting seamless products and mentoring design teams.

Ola Möller
Facilitator helping organisations see the big picture and take action.