No. #132
Reactance
- Pushback Against Perceived Restrictions
Reactance is a psychological reaction that occurs in response to perceived restrictions on personal freedoms and choices, leading to resistance against the restrictions and an increased drive to regain freedom. This bias can affect user responses to overly restrictive app features, content moderation policies, or marketing messages.
Read more on WikipediaProduct example
Users might react negatively to an app that restricts access to certain features, prompting them to seek alternatives or workarounds.
Empathy tips
Offer Choices
Provide users with choices wherever possible to reduce feelings of restriction.
Explain Rationales
Clearly explain the rationale behind any restrictions or rules.
Empower User Decision-Making
Empower users by involving them in decision-making processes when feasible.
Adjust Based on Feedback
Adjust policies and features based on user feedback regarding reactance.
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