No. #155
Misinformation Effect
- Memory Distortion by Misleading Information
The misinformation effect occurs when a person's recall of episodic memories becomes less accurate because of post-event information. This can significantly impact areas such as eyewitness testimony, consumer reviews, and historical accounts, where subsequent information can alter an individual's recollection of events.
Read more on WikipediaProduct example
Users might recall a product experience differently after reading misleading reviews or advertisements, affecting their perception and future decisions.
Empathy tips
Counteract Misinformation
Provide clear, accurate information to counteract potential misinformation effects.
Corrective Information
Promptly offer corrective information when misinformation is identified.
User Education on Critical Assessment
Educate users on critically assessing information and the potential for memory distortion.
Feedback Mechanisms for Accuracy
Implement feedback mechanisms to identify and correct inaccuracies in user-reported information.
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