No. #67

Appeal to Probability
- Misinterpreting Chance

The appeal to probability fallacy is when someone takes something for granted because it would probably happen. This can affect user expectations and decision-making in scenarios involving risk or chance, such as gambling apps or investment platforms.

Read more on Wikipedia

Product example

Users might overestimate the likelihood of winning in an online betting app, leading to riskier bets based on the appeal to probability.

Empathy tips


Clarify Risks and Probabilities

Clearly communicate the risks and probabilities associated with actions within the app.


Risk Education Features

Incorporate features that educate users about the nature of probability and risk.


Setting Betting Limits

Implement tools that allow users to set limits on their betting or investment actions.


Probability Literacy Content

Offer content aimed at improving users' understanding of probability and its implications for decision-making.

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